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What is Graphic Design?

Graphic Design

Graphic Design is a field of Visual Communication that uses creative methods/software to craft a visual representation of ideas and messages. Graphic Design often refers to both the process (designing) by which the communication is created and the products (designs) which are generated. Typically, Graphic Designers use typography, visual arts and layout techniques to produce the final result. Common uses of Graphic Design include design of Logos, Websites, Journals, Newspapers, Advertisements, Product Packaging and Promotional Merchandize.

Graphic Design as a career choice
For candidates who have a flair for art and possess innate creativity, Graphic Design is the perfect career choice. The craft offers immense scope for growth with opportunities pre-dominantly in the advertising industry. While salaries can start from Rs. 10,000 for a fresher, experienced candidates can expect between Rs. 20,000 and Rs. 50,000 based on the level of expertise and creativity. However, for exceptional talent, experienced or otherwise, there is no upper limit. Career opportunities exist for Graphic Designers at:

  • Graphic Design Studios
  • TV Production Companies
  • Corporate Communications Wing of large MNCs
  • Publishing Companies
  • Web Design Studios